Deep links are a type of link that sends users directly to an app instead of a website or a store. They are used to send users straight to specific in-app locations, saving users the time and energy locating a particular page themselves – significantly improving the user experience and conversion rate.

Replug has introduced Deep Links Feature. This will allow users to create deep links on up to 70 applications under Social Media, e-Commerce, Music, Video, and Productivity categories.

A simple shortened link enabled with Deep Link, when opened via cell phone will result in opening the link inside the specific application. For instance, if a YouTube link is shortened and enabled with the Deep Link feature. When this link will be visited from a smartphone, it will open the desired live stream, video, or profile inside the YouTube application (if installed in the smartphone). If the application is not installed, the user will get the web preview of the destination URL.

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If the destination URL can be used as a Deep Link, we get the following indication as shown below 👇

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If the destination URL can be not used as a Deep Link, we get the following indication as shown below 👇

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